Collina Strada is an eco-conscious luxury fashion brand founded in 2008 by Hillary Taymour, a former equestrian and fashion designer. Initially focusing on distinctive bags, the brand quickly expanded into womenswear and accessories, maintaining a signature style that blends vintage and modern aesthetics with sharp detailing and unique textures. Taymour's background in product development and business management informed her approach, emphasizing sustainability and transparency from the outset. Collina Strada uses eco-friendly practices such as employing deadstock materials, upcycling, and creating innovative, sustainable products like rhinestone-encrusted water bottles. The brand has gained recognition for its playful approach to sustainability, making eco-conscious fashion relatable and enjoyable. Collina Strada's commitment extends beyond its products, as it collaborates with organizations like The OR Foundation to repurpose discarded clothing, actively contributing to a more ethical and sustainable fashion industry. The brand operates globally, with its headquarters located in New York City.