About
Fanci Club is a Vietnam-based clothing brand known for its unique blend of Y2K aesthetics and the naked dressing trend. Founded in 2018 by Duy Tran, a 24-year-old designer, the brand initially began by selling second-hand clothing on Depop. Tran later transitioned to upcycling existing pieces and creating original designs using deadstock fabrics. His first collection, launched in 2021, featured ultrafeminine styles such as butt-baring dresses, sheer skirts, and corsets adorned with bows. However, it's the brand's signature ruffle dresses that have propelled Fanci Club into the mainstream, gaining significant popularity on TikTok and attracting a celebrity following including Hailey Bieber and Maya Jama. Despite its success, Fanci Club continues to use deadstock materials, resulting in order delays due to high demand.