About
IRENE is a clothing brand that designs collections for strong yet gentle women. The brand's goal is to create clothing that allows women to express their individuality through styling and self-expression. The name "IRENE" is a coined word representing the "ideal female image," a combination of "I" (representing the wearer) and "RENE" (alluding to the transformative power of clothing). IRENE's designs feature a clean aesthetic with playful twists, emphasizing the interplay of masculine and feminine elements, blending hard and soft textures. The brand aims to empower women by providing a wardrobe that helps them embody their ideal selves.
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